Are supermarkets abusing our growing appetite for "local food"?
The Daily Telegraph includes a feature on the description of meat by supermarkets, with M&S naming its chicken "Oakham" chicken despite not being reared in the town. Tesco says its Willow Farm line is supplied from 42 farms across the South West and Northern Ireland. Meanwhile, Sainsbury's Taste the Difference Mey Selection beef and lamb includes a caveat that the food comes from within 100 miles of the castle pictured on the label. Meanwhile, the Financial Times' People column notes recent comments by Sir Stuart Rose on what he plans to do after leaving M&S.
The Daily Telegraph, Date: 28/09/2010, Page: 19
Financial Times Companies and Markets, Page: 18(12559275)